As an agency, we’re seeing an increase in businesses and organisations looking to put sustainability at the forefront of their brand, and we wanted to create a simple tool to help you check that the people and organisations you’re working with have similar ambitions.
As things are beginning to wind down as the end of the year looms ever closer we’re reflecting on what the Christmas break will look like.
We know things look a little different this year and this is going to be a Christmas like no other. In the office we’ve been exploring how this year, it feels like Christmas has gone back to its roots – it’s a time when we can pause, reflect and reconnect with our loved ones.
For years marketeers have pushed us to buy the shiny next new thing, and it’s this mindset that’s helped to accelerate the breakdown of our climate. Overconsumption sucks. And you know what, sometimes marketing sucks.
We are constantly looking at all areas of our agency and how we can continue to improve, be the best we can be and ensure that we always put people and the planet first.
So, is anyone else feeling the weight of the world hanging heavy on their shoulders this week? Whether it’s lockdown 2.0, the US election or the slide into darker winter months, we are certainly feeling it this week.
This week we’re celebrating Environmenstrual Week! If you ask us, there’s no better time to shine a light on the issue of period poverty and plastic-free periods. Periods have been taboo for too long, now is the time for change and the more we normalise these conversations, the better.