Helping to Breakdown Stigmas This Environmenstrual Week. Period.

  • 11 months ago

This week we’re celebrating Environmenstrual Week!

If you ask us, there’s no better time to shine a light on the issue of period poverty and plastic-free periods. 

The conversations around these issues are still very taboo and we want to help raise awareness, open the dialogue and break down some of the stigmas. 

It’s a subject that is interlinked with poverty, education and gender inequality and we feel that women, girls and everyone that menstruates should feel supported on the issue.  Equally, we believe that everyone should have access to the resources and products they need without stigma or discrimination. No one should have to suffer at the hands of a perfectly normal phenomenon. Period.

Half of the female population (around 26% of the global population) are at reproductive age, and most people menstruate each month for about two to seven days (UNICEF). Yet, something so natural is still stigmatized around the world…

Not only are those who menstruate facing issues of period poverty and discrimination, but it also raises issues around the environment. Every day around 2.5 million tampons, 1.4 million pads and 700, 000 panty liners are flushed here in the UK (City to Sea). These disposable items only add to the plastic problem that we are facing.

Lack of education around these products and their impact is limited which is why we want to help raise awareness and keep conversations around the topic going. Moving away from these disposable products to eco-friendly options will help to relieve some of the burden on our planet, they’re safer and they’re also kinder to our bank balance. 

Periods have been taboo for too long, now is the time for change and the more we normalise these conversations, the better. 

Our amazing client Baba+Boo is also working to break down barriers and ensure that no one suffers because of their period. Not only have they launched a new range of reusable sanitary pads, but they’ve also donated 300 of these to the amazing charity Freedom4Girls

The charity works across the world, supporting and offering period products to those in need and are on a mission to challenge the taboos associated with menstruation. Baba+Boo’s sanitary pads will be taken to Uganda to help ensure safe and comfortable periods. Epic hey, we think so. We couldn’t be prouder to work with them. 

We believe that it is super important to keep talking about issues that surround periods and bring them into the mainstream. By keeping the conversations going we can educate, reduce stigmas and bring about lasting change. 


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